Albany Empire Playoffs Logo Animation

Published on July 19, 2018

The Arena Football League playoffs start July 21st and the Albany Empire wanted something to play on the jumbotron during the game as a screen saver between events. They also needed something to hype up the playoffs on their social media. This is what I came up with.

4 Responses

  • Jordan Koschei

    Jordan Koschei

    This is really impressive! I like the subtle distressed texture on the logo — it makes it feel much more solid and physical than if it were entirely clean. It has a real weight to it. I also particularly like the light reflections; it feels very arena-esque.

    4 months ago • Reply
  • Jared Schafer

    Jared Schafer

    @Jordan Koschei many thanks my good sir! You have an eye for detail my friend. Truth be told, I wanted to do more of a build animation, but sporting events and deadlines being what they are, there just wasn't enough time. Sometimes all you really need are interesting camera moves and good sound/music. Thanks!

    4 months ago • Reply
  • Tola Brennan

    Tola Brennan

    Everything Jordan said! :) Light reflections are cool in the first few shots especially.

    4 months ago • Reply
  • Jared Schafer

    Jared Schafer

    @Tola Brennan much appreciated!

    4 months ago • Reply