I'm designing a presentation / pdf to be used in the sales process, in order to help people learn a little more and understand our process better.
I created this rack card for Mountain Meadows, a local bed and breakfast. Their old rack card had full bleed imagery, with no real overall hierarchy. It also had way too much text. Together, we came up with revised copy that reflects Mountain Meadows accurately, without being a novel.
The new rack card is easy to read with clear hierarchy and does not suffer from information overload.